We help companies accelerate their digital acquisition through performance media, strategic planning, and data-driven campaign management.
Novaya Consulting is a boutique digital marketing consultancy specializing in paid media acquisition and growth strategy for companies looking to scale their online visibility efficiently.
We work with a select portfolio of clients, bringing deep operational expertise in media buying, funnel optimization, and performance analytics across digital channels.
Our approach is systematic, transparent, and oriented toward measurable outcomes. We do not sell promises — we build and execute acquisition systems that perform.
Full-funnel campaign architecture across Meta, Google, TikTok, and programmatic channels. Optimized for your acquisition economics.
Hands-on campaign management. Budget allocation, creative testing, audience segmentation, and continuous performance optimization.
Strategic advisory for companies building or scaling digital acquisition. Audit, diagnosis, roadmap, and execution support.
Landing pages, conversion flows, and offer positioning reviewed with a direct-response mindset to maximize return on ad spend.
Custom dashboards and reporting frameworks that give you full clarity on cost, performance, and scaling potential.
Awareness campaigns and top-of-funnel strategies designed to build brand presence while maintaining performance discipline.
We start by understanding your business model, current acquisition stack, unit economics, and objectives. No assumptions, no templates.
We design a channel mix and campaign structure tailored to your margins and growth targets. Every decision is grounded in data and commercial logic.
Campaigns are built, launched, and continuously tested. Creatives, audiences, bids, and landing pages iterated with a disciplined A/B methodology.
Clear, honest reporting on what works. When profitability is confirmed, we scale with structure — protecting margins while pushing volume.